Artifact will also remove individual posts that promote falsehoods, he says. And its machine-learning systems will be primarily optimized to measure how long you spend reading about various subjects — as opposed to, say, what generates the most clicks and comments — in an effort to reward more deeply engaging material. “We fundamentally like building.”
A team of seven people is now working on the app, including Robby Stein, a top product executive at Instagram from 2016 to 2021. Having sold Instagram to Facebook for $715 million, Systrom and Krieger had no pressing need to get a job. So what’s driving them this time? “We fundamentally like building,” Systrom said. “There’s no other place in the world we’d rather spend our time than writing code and building
The CTO of OpenAI said that machine learning is basically many months of things not working, and then suddenly it works, and then it works scarily well. I resonate with that.”
But like Twitter before it, TikTok also succeeded because of the way it captures conversations about the core feed — more than a few tweets have gone viral noting that the comments on TikTok are often better than the videos themselves. Similarly, Twitter endures as a primary source for breaking news in large part because it’s where elites go to discuss the news in public.
